It requires to: Identify, justify and explain one issue from the case study as it relates to External/Internal Environment and Corporate Culture by:

Providing an issue statement of 1-2 sentences (see Ivey Case Guide Note 4, 3.0-3.3, page23)
Providing an overview of the relevant case facts as they relate to that issue you have identified.
Providing an analysis of your issue using the course content for External/Internal Environment and Corporate Culture
Provide a conclusion of your analysis.

There is no expectation to engage with any sources (e.g. journal articles) outside of the case study and the course content (EdX platform) for the Part A assessment.This assessment takes the form of a report – please ensure you refer to the Ivey Case Guide.

Important note: Pages 1-13 are “examinable”.
The appendices (paged 14-35) are for interest only.