Challenges related to the management of marketing in retailing, wholesaling, and logistics.

Managers need to understand the relationships between retailing, wholesaling, and logistics to be effective. Customers typically will not buy products if, in fact, they are not available. Coordinating logistics, product availability, and customer demand on a global basis requires that all of these things work in a integrated fashion. To manage these processes, managers must understand them.

Perform a case study on Amazon in context of their global sourcing and distribution.

Write a 2- page paper discussing the challenges related to the management of marketing related to retailing, wholesaling, and logistics in context of the case study on Amazon. Ensure the following points are addressed.

Retailing
Sourcing
Logistics related to sales.
Logistics related to sourcing.