APA style and Reading: Crisis Communication – Sellnow & Seeger Part A Reading: Sellnow & Seeger, Chapters Five, Six, and Seven
 Provide an approximate 1000 word reaction paper on the assigned material. Consider for inclusion in your discussion:

 What role does chaos theory play in emergency communication?
 What role does coordination theory play in emergency communication?
 What is community resilience and why is it important?
 What is ‘news framing theory’ and why is it important?
 What is ‘uses and gratifications’ theory and why is it important?
 What are ‘apologia’, ‘denial’, ‘kategoria’, ‘dramatism’, and ‘narrative theory’? What are some of their manifestations? Part B Reading: Sellnow & Seeger, Chapters Eight, Nine, and Ten 
 Provide an approximate 1000 word reaction paper on the assigned material. Consider for inclusion in your discussion:

 What is the value of ‘mindfulness’? Is it common? Why or why not?
 What actions are necessary to maintain a high reliability organization? Are these actions common?
 What is the precautionary principle’ and why is it important?
 How does cultural theory’ impact an organization’s operations and effectiveness?
 What is the basis of the concept of risk communication as argument?
 What are ethical issues associated with risk and crisis communication? What can happen if ethical issues are ignored?
 What is the concept of ‘global causation’?
 What are the conclusions and recommendations to be drawn from this study of theory? Amazon kindle app log in info Go to: read.amazon.com or download the kindle app username: garylrivera@gmail.com password amazon2015 Reading: Theorizing Crisis Communication – Sellnow & Seeger