Information Technology for Management

Instructions:

  • Use font size 12 Times New Roman
  • 5 line spacing
  • Paragraphs must be fully justified
  • Pages should be numbered
  • Maximum of 1,500 words (excluding the appendix & reference list).
    • Write 400-500 words for each question. o Disclose the word count in your final submission. o If your assignment exceeds the word limit, check that all your content is relevant, avoid repetition of the same ideas and paraphrase lengthy quotes
  • Use APA referencing style o You can perform an on-line search using ProQuest or another search engine accessible through the USP Library website.
    • You may use a maximum of 8 references including:
      • At least 2 articles from peer-reviewed journals (the articles must have been published in the last 5 years i.e. 2013 onwards)
      • At least 1 accounting text book
      • You may only use one direct quotation for each question.
    • Ensure that any illustration used is relevant to the discussion. These should be included in the appendix with proper in-text referencing in the body of the report.
    • Assignment is due on the 5th of October 2018 (Friday) at 11.55pm. Ensure that you upload your assignment before this time.
    • 10% will be deducted each day the assignment is late.
    • Marks will be deducted for failure to adhere to these instructions
    • This assignment addresses Course Learning Objective 7 in the Course Outline

 

 

 

 

 

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Facebook–Cambridge Analytica data scandal

The Facebook–Cambridge Analytica data scandal involves the collection of personally identifiable information of 87 million Facebook users and reportedly a much greater number more that Cambridge Analytica began collecting in 2014. The data was allegedly used to attempt to influence voter opinion on behalf of politicians who hired them. Following the discovery, Facebook apologized amid public outcry and risen stock prices. The way that Cambridge Analytica collected the data was called “inappropriate”.

In December 2015, The Guardian reported that United States Senator Ted Cruz was using data from this scandal and that the subjects of the data were unaware that companies were selling, and politicians were buying their personal information. In March 2018, The New York Times, The Guardian and Channel 4 News made more detailed reports on the data scandal with new information from former Cambridge Analytica employee turned whistleblower Christopher Wylie, who provided clearer information about the size of the data collection, the nature of the personal information stolen, and communication among Facebook, Cambridge Analytica, and political representatives who hired Cambridge Analytica to use the data to influence voter opinion.

The scandal was significant for inciting public discussion on ethical standards for social media companies, political consulting organizations, and politicians. Consumer advocates called for greater consumer protection in online media and right to privacy as well as curbs on misinformation and propaganda.

Cambridge Analytica stated that the data obtained from Kogan was not used in the 2016 presidential campaigns of Donald Trump, and Ted Cruz.

According to the Associated Press, a company run by former officials at Cambridge Analytica, Data Propria, has been quietly been working for President Donald Trump’s 2020 re-election effort.

Source:

https://en.wikipedia.org/wiki/Facebook%E2%80%93Cambridge_Analytica_data_scandal Required:

  1. Identify 3 measures a person can take to protect against the online brokering of their personal data.
  2. Identify 5 pieces of personal information that are most valuable to companies such as Cambridge Analytica. Why are these important?
  3. Analyse the consequences of the breach to Facebook and Cambridge Analytica (e.g., effect on stock price, sales, fines, etc.)