For a strategic management class

Case: Nestle-Rowntree (A) written by Research associate Dana G Hyde, under the supervision of professors James C Ellert and J Peter Killing

Note: Please do NOT read Case (B).

Assignment questions(answer these in depth)
1.Evaluate Nestle’s strategy and performance in the chocolate business to this point of time.
2.How important is the Rowntree acquisition to Nestle? What are the consequences for Nestle if Jacob Suchard succeeds in acquiring Rowntree?
3.Evaluate Rowntree’s strategy and performance in the chocolate business. Why has Rowntree become a take-over target?
4.What synergies might be available to Nestle in acquiring Rowntree?
5.How important is a friendly acquisition to Nestle? To Rowntree? What are the obstacles in the way of such an event?